Abstract

ABSTRACT This article examines colonial Italian menus used in interwar Ethiopia and Eritrea to understand how provide companies supported Fascism’s imperial projects. Feasts celebrated battlefield victories, steamship journeys, and settlement soirees. Menus produced by shipping companies (Rex, Lloyd Triestino) and banks (Banca di Roma) for use by Italian colonists on Ethiopian settlements speaks to the economics of Fascism, demonstrating how private companies, used food to uphold and extend Fascist narratives of racial superiority. Herein lies a core contention of this article: the engine of fascist power lay in its financial supporters – that is, in industry.

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