Abstract
The presence of a wide range of views on the phenomenon of "imagination" as the psychological basis of creative activity to developing new material and spiritual values suggests that this phenomenon in the scientific view is still a problem.
 At the core of the problem is a contradiction: there is a creative activity that is carried out through imagination, but imagination itself as a phenomenon disappears during analysis, which makes it necessary to consider it based on a fundamentally new methodological approach. As a methodology proposed functional system approach.
 Considered, based on the proposed approach, the functioning of the verbal imagination in the process of creating a verbal image as an artificial system.
 In terms of the functional system approach, “verbal imagination” is defined as a metasystem - a complex of certain mental operations (actions) of a subject that arises and functions only when the subject needs to control and manage his cognitive processes during the creation of a verbal image.
Highlights
In the European culture, the creative ability in the development of new material and spiritual values has always been associated with such a psychological phenomenon as imagination
Accumulating all new diverse characteristics of the psychology of creative imagination, psychologists of the XX-XXI centuries did not come to the opportunity to synthesize them into a complete model of the functioning of the imagination and, as a result, to a common opinion
If the crisis of understanding the essence of the concept of “imagination” in psychology determines the relevance of this topic, the need to identify the features of the functioning of imagination as a process and the answer to the question posed determines the purpose of the research: to identify the features and uniqueness of imagination as a mental phenomenon
Summary
In the European culture, the creative ability in the development of new material and spiritual values has always been associated with such a psychological phenomenon as imagination. T. Ribot considering essentially creative imagination as a single mental system, cannot reveal its mechanisms in creating “inventions” of different levels of complexity (Shragina, 2013а; в). The analysis of the definitions of the concept “imagination”, starting from Aristotle and ending with the works of the authors of the XX and XXI centuries, showed that in all definitions, despite some disagreements, the function of imagination is the process that leads to the creation of various types of images. If the crisis of understanding the essence of the concept of “imagination” in psychology determines the relevance of this topic, the need to identify the features of the functioning of imagination as a process and the answer to the question posed determines the purpose of the research: to identify the features and uniqueness of imagination as a mental phenomenon. The subject of this research are the psychological mechanisms of the functioning of the verbal “imagination” in the process of solving an imaginative task
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