Abstract

This paper presents cross-national research on news readership diversification. We compare written news print and free newspapers, online and mobile news services audiences in the 5 most populous and industrialized European countries Italy, France, Spain, the UK and Germany. Outlining a sociodemographic portrait of these different news users is important in order to understand the changes undergone inside the world of written news. We draw on a telephone survey carried out in 2009, using a representative population sample N=7,255. The survey considers sociodemographic variables, including a range of social activities and attitudinal variables, television, computer, and mobile phone ownership, and Internet access and use. Findings show a rich, but volatile relationship between written news, audience behaviors, and community participation.

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