Abstract

The strong public support for displays of Maori culture since the mid-1980s in New Zealand under biculturalism appears paradoxical. Cultural values of respect for tradition, community, hierarchy, and attachment to place are promoted abroad and incorporated into public institutions at home at the same time as neoliberal economic policies emphasize individualism, self-reliance, rational behavior, and mobility. This article argues that Maori cultural practices supply the values of communal belonging and solidarity that were previously associated by the public with the New Zealand state. Thus, they support a postmodern conception of national identity and guarantee the legitimacy of the neoliberal state.

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