The methodology for the development of enterprise competitive strategy

Abstract

The article is about achieving and maintaining advantages over competitors in the agrarian and rocket and space industry, which activities are a powerful generator of innovation. The mission of a large strategic enterprise for the agrarian and the rocket and space industry is creation, manufacturing, selling and after-sales service of competitive science-intensive products for military and civil purposes on the basis of advanced scientific and technological developments, efficient production and developed services in different interests. In order to reach this goal a full methodology for competitive strategy was developed, which is used in many organizations. This technique is presented as a step-by-step algorithm for the development and implementation of a competitive strategy, which is based on some management methods. The implementation of this algorithm requires the most up-to-date and accurate information to perform all the stages in the most productive and fast way. The algorithm itself is simple and provides an opportunity to get a positive economic effect due to the fact that the organization occupies a stronger position.