The measurement of threat orientations.

Abstract

To develop measures of 3 threat orientations that affect responses to health behavior messages. In Study 1, college students (N = 47) completed items assessing threat orientations and health behaviors. In Study 2, college students and community adults (N = 110) completed the threat orientation items and measures of convergent and discriminant validity. In Study 1, the control-based, denial-based, and heightened-sensitivity-based threat orientation scales demonstrated good internal consistency and correlated with engagement in health behaviors. In Study 2, the convergent and discriminant validity of the 3 measures was established. The 3 scales have good internal reliability and construct validity.