Abstract
Improvement in living standards has led to the development and utilization of forest green foods. The study seeks to examine the foundation and potential of forest green food industry in Yunnan Province. By constructing the industrial competitive advantage model, this paper measured and analyzed the competitiveness of forest green food industry in Yunnan Province from 2016 to 2020 by using fuzzy evaluation method and AHP. The conclusions were as follows: (1) The competitiveness of forest green food industry in Yunnan Province was at a medium level with competitiveness index of 83.98. (2) The competitive advantage of forest green food industry in Yunnan Province mainly depended on key factors such as natural endowment and education level. The area is however not having comparative advantage in general factors and important factors. Therefore, there is the need to put in place measures to realise the full potential of forest green food industry in the area by providing players in the sector with requisite skills.
Highlights
Serious concerns expressed during the last two decades regarding the use of chemicals in agriculture in terms of their adverse impact on the human health, environment and sustainable agricultural production
The influence degree of sub criteria factors on industrial competitive advantage is measured by the weight value, which is divided into three categories: key factors (>0.1), important factors (0.03–0.1) and general factors (
The result of AHP shows that the comprehensive competitiveness index of forest green food industry in Yunnan Province is 83.98, which is at the middle level
Summary
Serious concerns expressed during the last two decades regarding the use of chemicals in agriculture in terms of their adverse impact on the human health, environment and sustainable agricultural production. Abundant forest resources in China, has issued a number of relevant policies in recent years to promote the development of forest green food industry and to enhance competitiveness of forest green food industry in Yunnan Province. Raynolds [34] believed that the competitive advantage of the organic food industry could be achieved through product innovation At both domestic and international levels, scholars have made rich contributions on forest green food industry, but there is the need to further explore the topic from territorial perspectives. The study looks at the connotation and characteristics of forest green food industry constructing competitiveness evaluation index system of forest green food industry from four aspects: production factors, demand conditions, enterprise strategy, structure and horizontal competition, and related and supporting industries, and. The study focuses mainly on the competitiveness of forest green food industry in Yunnan Province by analyzing the competitiveness index of key factor level, general factor level and important factor level criteria factors
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