The Jordanian society's perception of the media's role in shaping political awareness

Abstract

The media varied and spread greatly in the last two decades; Where satellites spread according to the development of the technology of visual broadcasting, accompanied at the same time by the spread of radio and digital media with their various tools, and the decline of printed media, not only that, but also the spread of alternative media in exchange for the weakness and decline of official media in all its media and tools, which led to a rapid spread of political information and the diversity of its sources and means of transmission and the ability to monitor and control it. The study aimed to investigate the perception of Jordanian society groups of the role of the media in shaping political awareness through university dissertations. The study followed the descriptive, analytical, survey the media and documentary approaches as it was a desk theoretical study. It aimed to provide an analytical description of (10) master's and doctoral theses, which investigated the role of the media in forming the political awareness of various groups in Jordanian society. Where used advanced research and the following keywords: political awareness, media, journalism, radio, digital media, alternative media, new media, satellite television, social media, Etc. The study found that the role of media in shaping the political consciousness of all segments of Jordanian society is related to the different media and tools involved. As it was found that the media contributed to identifying internal conditions and public affairs, regional and international events and developments, and also contributed to enhancing political participation and the visibility of new political figures. The study also reached the superiority of digital media in all its forms and tools to spread and quickly receive political information. Keywords: alternative media, new media, electronic media, digital media, social media networking, awareness of the political, community the Jordanian.