The Interpretive Power of Setting: Identifying and Protecting the Interpretive Potential of the Internal and External Setting at Copan Archaeological Park, Honduras

Abstract

This study examined how differing levels of restoration and development within, and intensifying development adjacent to Copan Archeological Park would affect interpretive potential and the visitor experience at this World Heritage Site in Honduras. Surveys and interviews with visitors revealed that Latin Americans, North Americans, and Europeans all show a preference for a mixture of restored ruins and those being reclaimed by nature. Visitors described how this juxtaposition added to their experience. A majority of visitors indicated a strong preference for maintaining agricultural or forested lands between the park and the town of Copán Ruinas and described how the intensification of development would impact their experience. Implications for park management and interpretive planning are discussed and recommendations given. Protecting the interpretive potential of these settings will require interpreters to inform the protected area and local government planning decisions that will ultimately determine the content and quality of programmatic interpretation.