Abstract

We use the integrative prejudice framework to further our understanding of weight prejudice, while simultaneously testing the generalizability of this framework. Participants completed measures of implicit and explicit weight prejudice, egalitarian-based nonprejudicial goals, and perceived weight discrimination. In line with predictions of the integrative prejudice framework based on cognitive consistency principles, implicit and explicit weight prejudice were positively related when nonprejudicial goals were low and perceived discrimination was high, and when nonprejudicial goals were high and perceived discrimination was low, reflecting central components of old-fashioned and modern prejudice, respectively. Furthermore, implicit and explicit weight prejudice were negatively related when nonprejudicial goals and perceived discrimination were both high, reflecting central components of aversive prejudice. In addition to supporting the generalizability of the integrative prejudice framework, this research demonstrates that weight prejudice may operate in different forms that map onto existing theories of prejudice.

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