Abstract

This study highlights and proposed the integration framework between Kansei Engineering (KE) and Kano Method (KM) in the product development. Kansei Engineering (KE) used is related to emotional needs of consumers of a product, while Kano Method (KM) is the articulation of the quality attributes of product. Through the survey conducted using the questionnaires developed of 6 Kansei Words (i.e. Miserable- Comfortable (MC), Slippery-Firm (SF), Irritating-Convenience (IC), Boring-Attractive (BA), Simple- Stylish (SS), and Ugly- Beautiful (UB)), the preference scale (between Dislike to Strongly Like), and 9 quality attributes based Functional vs. Dysfunctional questions, we use the design of pen product as a case study to justify the integration framework proposed. The survey is distributed to 220 students in higher education public institutions in Melaka, Malaysia. In this study, the result showed that any correlation existed between the emotional design (KE) and quality attributes (KM). However, the most of the correlation existed are on the functional elements of quality attributes.

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.