Abstract
Regular competitions on a bigger size and level are referred to as sports events. The World Cup, the Olympics, Formula, the NBA, and many intercontinental sports events and World Championships of various individual sporting organizations, among others, are among the world's largest and most significant sporting events. In China, there are also specific live sporting event websites that broadcast weekly sporting events. The purpose of this paper is to study the integrated development mechanism for the sustainable development of natural ecotourism and sports events. For this reason, this paper proposes research and analysis on its industrial integration method and industrial integration path, and it has an in-depth understanding of the sustainable development model. At the same time, relevant experiments are designed in the experimental part to explore the impact of sports events and natural ecotourism in the development process. The experimental results of this paper show that after the improvement, the attractiveness of tourists has increased by 47.48%, which has effectively promoted the development of the related tourism industry.
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