Abstract

The greatest nations are defined by how they treat their weakest inhabitants.”(1) ~Jorge Ramos. quoted Brand experience is conceptualized as sensual awareness, insights and behavioral responses.(2) Thinking clearly and rationally about the meanings of what we are seeing, hearing, sensing, observing, encountering, and how we express our ideas and inner self.(3) As the Nature of human experience is constantly interpretive: whatever perception we have of the world is framed by our efforts to define, figure out and chronicle this experience; allowing us to experience a feeling of integration into a cohesive whole. (4)

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