Abstract
This study investigates and identifies the dimensions of Information Quality (IQ) that are important in influencing buyer-supplier relationships and can ultimately increase firms' effectiveness in a Value Chain (VC). The respondents are suppliers that have been selected from ten multinational companies in the northern regions of Malaysia. Independent variables concerning information, such as the appropriate amount, its believability, the lack of error, interpretability, reputation and security have been significantly tested in the analysis. This study has proven that IQ has a significant impact on buyer-supplier relationships and this finding actually concurs with the previous research, which also verified the importance of IQ in the total VC. The proper management of IQ will facilitate good relationships between the buyer and the supplier and will create better performance.
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