Abstract
This study aims to analyze the Effect of Product Quality, Promotion, and Lifestyle, on the Purchasing Decisions of Metro Department Store Pondok Indah Mall Consumers. This study used primary data by distributing questionnaires as many as 100 respondents. Data analysis using Multiple Linear Regression analysis. The results of the study showed that the variables of Product Quality, Promotion, and Lifestyle had a positive and significant effect on Purchasing Decisions.
Full Text 
Sign-in/Register to access full text options
Sign-in/Register to access full text options 
Published version (
Free)
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
