Abstract
Festivals have become major contributor to destination development in most countries with great tourism potentials. This scenario is witness in Cross River State which harbor one of the biggest festival event in West- Africa. This research wish to evaluate the impact of Leboku new yam on catchment communities in Yakurr Local Government Area. Five catchment communities were used in this study of which one hundred and fifty copies of questionnaire were randomly administered to operators of businesses and community elders in each community. Findings shows that the festival event has attracted more visitors from the catchment communities compared to domestic and international visitors. It was also noticed that there was seasonality in the annual visitors arrivals in the communities during the festival events. Besides, it was observed that the festival events has contributed socio-economically to the wellbeing of the people in the various communities. However, in spite of the above mentioned positive impact of the festival on the catchment communities, it activities are not devoid of socio-economic problems in the area. Therefore, measures must be put in place to guarantee the safety of visitors during the festival event.
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