Abstract

The current research aims to explore whether a potential entrepreneur's ability or tendency to deal with incidental emotions will have repercussion on his or her trust relationships with others. In a laboratory experiment, participants experience a so‐called emotion induction procedure that involves visual stimulus triggering negative, positive, or neutral emotion. At this point, the players participate in the trust game. Results indicate that potential entrepreneurs adopt conservative decisions when faced to a risky decision. However, when faced to negative emotions, they adopt riskier moves that may allow them to achieve a positive emotional state through potential consequences of the decision.

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