The Importance of Behavior and Personal Values for Managers' Attitudes Towards Innovativeness

Abstract

The main purpose of this paper is to examine the impact of prevalent management behavior on management attitudes about creativeness and innovativeness, while also considering the impact of personal values, in three Central European economies, having different development paths, namely Slovenia, Austria, and Poland. Personal values are measured using Schwartz value survey, using openness to change, conservation, self-transcendence and self-enhancement value dimensions. Results reveal that manager's behavior significantly influences on manager's attitudes regarding innovativeness, in all three countries. The impact of personal values on shaping management behavior and manager's attitudes toward innovativeness is significant only in few instances in Austrian sample, while in Slovenia and Poland it is insignificant. Regarding the mediating effect of managers' personal values on the association between management behavior and their creativeness, our results reveal marginal role of personal values.