Abstract

Relevance. The popularity of eco-technological projects has recently gaining increasing revolutions in the light of taking climate skills and frequent biological threats to the world's population. Pandemic lessons showed us that many processes and actions can be transferred to a more secure, contactless interaction mode, which is possible in the case of high-tech interaction in the online environment. In parallel with the development of digital technologies, the process of improving their safety and environmental friendliness is underway, which requires certain targeted financing. Therefore, the concept of "green" financing appeared with the development and development of new "green" trends in the global economy.The purpose. The purpose of writing the article is to assess the prospects to expand the tools for financing new environmental trends against the background of digitalization and optimization of production processes towards resource saving.Objectives. In the article, the following tasks were set and consistently solved: to assess the rate of change in the market of technological solutions, to highlight the main ecotechnological trends within the framework of the concept of sustainable development, to determine the main criteria for green financing using the example of individual corporations and the financial markets of the world, to identify green issues of the Moscow Exchange.Methodology. The paper included the main general scientific research methods and the search for a new knowledge: methods of retrospective analysis, methods of graphical analysis, methods of vertical and horizontal analysis of reporting data, methods of generalization and logic.Results. The study of the main global ecotechnological trends in the development of economic sectors made it possible to come to the conclusion that it is necessary to search for targeted funding for the implementation of environmental projects. The formed principles of green financing make it possible to place specialized loans in the financial market and ensure the development of resource-saving technologies.Conclusions. The article discusses the basic principles of green financing and its tools, draws conclusions about the need to expand this area of responsible investment in high-tech resource-saving areas.

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