Abstract

In the general environment, many companies have employees leaving or jumping ship en masse is a tremendous challenge for company culture, brand reputation, and team management. A large part of the reason for this is related to the reasons why employees leave. This paper presents the impact of negative emotions and turnover rates due to unfulfilled personal needs (according to Maslow's theory of individual needs). The paper uses questionnaires, in-depth personal interviews, and anonymous back surveys, emphasizing sample collection, primary data acquisition, sampling, and other practical approaches to conclude that negative emotions and word-of-mouth communication are strongly correlated and influence turnover rates and corporate management risks some extent.

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