The impact of the pandemic on the quotes of the leading players in the QSR market

Abstract

All over the world, non-essential businesses were closed during the pandemic, which subsequently led to a deterioration in the economic condition of the whole world, the main negative factor was the surprise. The world economy was not prepared for such events. The service industry was completely destroyed along with the tourism and hotel industry. Companies that are able to work remotely were able to continue to work and survive the crisis. But industries that require personal interaction have been almost completely destroyed. This study aims to examine the impact of the COVID-19 pandemic on stock markets, as the stock market provides an updated summary of views on the ultimate impact of the COVID-19 pandemic. Based on the theoretical structure, the prices of securities always fully refl ect all available information. As a result, it can be expected that there should be a strong link between the COVID-19 pandemic and stock index returns. The aim of the work is to study the impact of the pandemic on the quotes of the leading players in the QSR market. To achieve this goal, the author analyzed the dynamics of stock indices that were aff ected by the pandemic, studied the prices per troy ounce of gold on MOEX, the US unemployment rate, the position of the stock indices of the US, Russia, Germany, Great Britain and France relative to 01.01.2020, the index of bond yields of companies with a Ba/BB rating.