Abstract
The research of this article focused on analyzing the positive and negative aspects that permeated the ecosystems of entrepreneurship in Colombia, from the strong impact of isolation during the Covid-19 pandemic. The methodology used was a documentary type bibliographic design, through which the main objective was developed. The conclusion of the work determined that the entrepreneurs designed new models to continue providing their services and marketing their products. However, many of them also required business restructuring or reorganization, evolving towards new frontiers that allow them to generate income and consolidate in the market.
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