The Impact of Strategic Planning on Improving Job Satisfaction: A Case Study of University of Misan

Abstract

The paper aims to highlight the importance of strategic planning and job satisfaction and highlight the intellectual and cognitive aspects of the study variables, strategic planning, and job satisfaction, which increases their philosophical clarity and concepts. It also aims to reveal the impact of strategic planning on improving job satisfaction at The University of Misan. The results indicate no statistically significant difference between the views of the members of the research sample on the impact of strategic planning on improving job satisfaction due to the following personal characteristics; sex, age, academic achievement, and years of experience. Furthermore, the findings indicate no statistically significant differences between the views of the research sample members on the impact of strategic planning on improving job satisfaction depending on the gender of the respondent. The findings also reveal that depending on the respondent's age; there is no statistically significant impact of strategic planning on improving job satisfaction. Moreover, the study finds no statistically significant effect of strategic planning on enhancing job satisfaction depending on the respondent's academic achievement. Furthermore, there are also no statistically significant differences between the views of the members of the research sample on the impact of strategic planning on improving job satisfaction depending on the number of years of respondent experience. Therefore, this study Emphasizes the role of strategic planning in enhancing job satisfaction. Therefore, the results of this study can be used to conceptualize how to improve the level of job satisfaction of staff at the University of Misan, which contributes to enhancing the university's performance.