Abstract
With a highly uncertain and changing business environment, the typical way of planning a business is not particularly useful in different organizations worldwide. The current literature explores the concept of strategic Agility based on the idea of flexible planning and implementation and can pivot direction at the time of crises. Three main theories underpinning these concepts are contingency-based theory, resource-based theory, and Dynamic capability theory. These theories have one common point of view: enterprises' ability to cope with unexpected changes, survive unprecedented threats from the business environment, and take advantage of changes as opportunities. The literature has identified various variables that impact the adoption of strategic Agility in the organization, including strategic sensitivity, Resource fluidity, and Leadership unity. Some studies in the literature have found these variables as dimensions of strategic Agility. Further, the literature discussed how competitiveness could be achieved through strategic Agility at times of crisis, particularly in SMEs, which are highly prone to external problems due to limited resources and budgets.
Highlights
In recent years, the world has witnessed radical and rapid changes due to globalization after the Fourth Industrial Revolution and changes in economic, political, and social factors, which affect the market's instability in a hypercompetitive environment
The world has witnessed radical and rapid changes due to globalization after the Fourth Industrial Revolution and changes in economic, political, and social factors, which affect the market's instability in a hypercompetitive environment. It requires great flexibility and proactive planning by the public and private sector to increase its competitiveness and the sustainability of resources and services, contributing to Promote economic growth around the world (Sampath & Krishnamoorthy, 2017). Awareness these days about the importance to be flexible in business survival, especially after the Covid-19 pandemic, which had a significant impact on business and the economy due to the lock down policies and social distancing in order to prevent and protect public health (Omar, Ishak, & Jusoh, 2020)
A term of strategy became important in the last few years called strategic Agility, which is a quantum leap in the field of planning and strategy development, as the concept of strategic Agility is the extent of flexibility and the ability of the institution to adapt and innovate and convert challenges into opportunities by anticipating unexpected internal events, in addition to rapid response, towards any emergency effectively and efficiently
Summary
The world has witnessed radical and rapid changes due to globalization after the Fourth Industrial Revolution and changes in economic, political, and social factors, which affect the market's instability in a hypercompetitive environment It requires great flexibility and proactive planning by the public and private sector to increase its competitiveness and the sustainability of resources and services, contributing to Promote economic growth around the world (Sampath & Krishnamoorthy, 2017). Business leaders and interested authors in the field believed that strategic Agility has become imperative to face challenges, enhance competitiveness, create business opportunities, increase economic growth, and consider the turbulent world This Study will explore the role of the strategic agility concept and its dimensions and study the impact of strategic Agility on small and medium enterprises (SMEs). Based on studies and analyzes, suggested recommendations are proposed about the importance of strategic Agility
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