The Impact of Social Media on Learning Behavior of CSL Learners

Abstract

Social media platforms have emerged as global platforms for collaboration and interaction. This research aims to investigate the positive and negative influences of social media platforms on the learning behavior and educational environment of the CSL student community in Vietnam. The study focuses on exploring localized factors that significantly impact both the psychological well-being and academic performance of peers. Drawing upon the theoretical framework of Uses and Gratification theory (UGT), a quantitative research method was employed, involving students from the Department of Chinese Language and Culture at Dainam University, Vietnam. The findings indicate that, within the Vietnam context, the use of social media platforms has less positive impact as compared to negative impacts on the behavior of students towards Chinese language learning. Consequently, this study recommends making the students responsible for the use of online social media platforms, therefore, awareness campaigns, seminars, workshops, and media initiatives should be employed to mitigate the negative effects of social media and foster sustainable Chinese education in Vietnam.