Abstract
The Impact of Rating Dispersion and Message Valence on Shopping Cart Abandonment in Online Grocery Shopping: Losing Carts of Money
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https://doi.org/10.5958/0974-1852.2018.00008.1
Publication Date: Jan 1, 2018 |
The Impact of Rating Dispersion and Message Valence on Shopping Cart Abandonment in Online Grocery Shopping: Losing Carts of Money
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