Abstract
To find out the psychological root cause of Secure System Development (SSD) innovation digestion behavior, this article establishes the double digestion model of SSD innovation based on psychological factors. The theoretical bases include the acceptance model, motivation theory and theories related to innovation digestion. Then, we use SPSS 19.0 and AMOS 17.0 to verify the model. The results indicate that the perceived ease of use, intrinsic motivation, and perceived usefulness have a positive and degressive influence on SSD innovation digestion intention respectively; SSD innovation digestion intention has a positive effect on SSD digestion behavior; And, absorptive capacity and risk attitude have positive regulating effects on the conversion from SSD innovation digestion intention to SSD innovation digestion behavior.
Highlights
With the rapid development of network communication and electronic commerce, the contradiction between people’s demands of information service security and the security of software has become increasingly prominent
In this study, we introduce some psychological factors into classical technology acceptance model and build System Development (SSD) innovation digestion behavior model based on psychological factors
In order to construct a scientific, comprehensive and rational model of individual psychological and behavioral factors of innovation assimilation, we study the relationship between perceived usefulness, perceived ease of use and behavioral intention and actual behavior, and we get the basic infrastructure based on Technology Acceptance Model (TAM)
Summary
With the rapid development of network communication and electronic commerce, the contradiction between people’s demands of information service security and the security of software has become increasingly prominent. As the root cause of behavior, psychological factors play an important role in the digestive process of an innovation. Aimed at these questions, in this study, we introduce some psychological factors into classical technology acceptance model and build SSD innovation digestion behavior model based on psychological factors. Technology Acceptance Model (TAM) [2] is an universal model proposed by Davis in 1975, when he was using Reasoned Action Theory [3] to study the user’s adoption of information systems Based on this theory, scholars have conducted extensive applied researches [4]. We use SPSS19.0 and AMOS 17.0 to verify the model, and analyze the impacts of key factors on the behavior of SSD innovation assimilation
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