Abstract

ABSTRACTThis study examined the impact of narratives on attitudes toward Muslim immigrants in the U.S. Based on a 2 (content: acceptance vs. rejection) × 2 (narrator: Muslim vs. American) plus control condition design, 479 participants read one of five messages. More contact and positive attribution toward Muslim immigrants was associated less threat and exclusion. The American narrator telling a rejection narrative was the most disliked and received little empathy. Overall, narratives describing Muslim immigrants’ experience of rejection were more impactful on participant intention to engage in pro-social behaviours. This study discussed the implications of narratives in bias reduction efforts.

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