Abstract
The 2024 presidential election is just around the corner, and Trump, who has recently gained leading polling support and is himself a political leader with populist traits, represents the current change in the thinking of the American public. The main focus of this paper is on the impact of Trumps mass media propaganda strategy on the vote structure of the U.S. presidential election, as well as on the party system. In the past research, only for the vote structure and media propaganda research, did not put these contents in the populist research paradigm to analyze, but this paper will be a combination of mass media and populist theory and discuss the interests of the two parties in the United States of the change of demand and the change of the representative class.
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More From: Lecture Notes in Education Psychology and Public Media
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