The Impact of Corporate Cultural Factors on Organizational Commitment at Tasco Corporation

Abstract

Purpose: The purpose of this article is to analyze the cultural factors within a business that impact the organizational commitment of employees at Tasco Corporation, thereby proposing solutions to enhance their commitment to the company. Design/methodology/approach: Secondary data was collected from relevant materials on key themes: factors of corporate cultural influencing organizational commitment. A questionnaire were used for gathering primary information from employees at Tasco Corporation. The survey was conducted from August 2023 to December 2023. The questionnaire was designed based on the previous research findings, surveying 290 samples to identify the factors and levels of influence of corporate culture on employee organizational commitment at Tasco Corporation. Findings: There were five factors influencing employees’ organizational commitment at Tasco Corporation: Organizational communication, Training and development, Compensation and recognition, Empowerment, Risk-taking and innovation acceptance. Research, Practical & Social implications: Our findings could be used as a valuable reference for businesses to increase employee commitment to the organization. Originality/value: There have been numerous studies on the influence of corporate culture on employees’ organizational commitment. However, there was not any research has been conducted at Tasco Corporation. Therefore, we decided to undertake the topic of the article: "The Impact of Corporate Cultural Factors on Organizational Commitment at Tasco Corporation."