Abstract
The article examines the impact of civil law status on the competitiveness of non-governmental higher education institutions (HEIs) in the educational services market. The authors analyze current trends in the educational sphere, the peculiarities of the status of non-state universities and its impacton their competitiveness. The research is based on the analysis of legal norms, statistical data and the experience of functioning of various types of educational institutions. The article identifies key aspects that determine the success of non-governmental universities in the educational services market, such as financial stability, management autonomy, quality of the educational program and reputation. The results of the study can be useful for developing strategies for the development of non-state universities and increasing their competitiveness in modern conditions of the educational market.
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