The Impact of Change Management and Training Effectiveness on Entrepreneur's Resilience During The Covid-19 Pandemic

Abstract

Numerous businesses in any country, particularly small and medium-sized enterprises (SMEs), have been forced to close due to their government's decision to impose a movement control order (MCO) to contain the Pandemic. Unfortunately, this most recent COVID-19 puts the majority of SMEs in danger of increased debt and makes it more difficult to conduct business as usual. Change is necessary for these conditions. All entrepreneurs in small and medium-sized businesses seek to execute change and be resilient, but they face numerous barriers. As a result, training effectiveness may be more beneficial to an entrepreneur because this need relates to competencies, self-congruency, and self-determination. Effective training occurs when trainees use their knowledge in the workplace, resulting in major changes. It is crucial since it is offered periodically, resulting in significant increases in entrepreneurs' performance and resilience. This study aims to determine the impact of change management and training effectiveness on entrepreneurs' resilience during the COVID 19 transition period to assist entrepreneurs in overcoming their fear of failure and developing resilience and self-regulation abilities to deal with adversity. The conceptual model was developed based on social cognitive theory. According to social cognitive theory's concept of reciprocal determinism, an entrepreneur might function simultaneously as an agent of change and a responder to change. The effectiveness of an entrepreneur's training, in conjunction with environmental changes, can promote resilient behavior and attitude.