Abstract

AbstractThe digitalization of industry, the growth and development of artificial intelligence are attributed to the advent of big data and hence there has been increased interest in research into business analytics, business intelligence, and big data analytics. Business analytics is seen as a complex continuum of data analytics, statistical analytics, and the ability to gain information and knowledge for decision-making. Business analytics is generally understood to support the information society, knowledge-based economy, and digital innovation. The research publications in business analytics have by and large been systematic reviews of literature with a limited number of empirical studies in business analytics. Hence, this paper seeks to review some of the most significant extant literature on business analytics while emphasizing on important theoretical and empirical contributions relating to business analytics in industry, education, and professional training. Second, this paper proposes future issues relating to business intelligence, advanced data mining, applied analytics, and reporting.KeywordsBusiness analyticsBusiness intelligenceKnowledge managementPredictive analyticsBig dataData scienceData miningData visualizationProfessional developmentIndustry

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