The impact of Bitcoin Electronic Trust Factors on Hotel Transactions as a Mechanism for Digital Transformation in Egypt

Abstract

Today, world is dominated by a comprehensive technological revolution that extended to all walks of life and greatly affected different lifestyles, economic, social, cultural and others ...., and contributed to creating a set of new phenomena such as: e-commerce and electronic payment methods, such as electronic money of various kinds, and resulted from this development is emergence of new means of financing trade exchange based on use of electronic means of payment through global information network the Internet and with cooperation and facilitation of commercial banks, international financial organizations and networks. And with CheapAir.com accepting Bitcoin to book flights, as well as book hotels in many countries of world and deal with them in some restaurants and cafes. Here, researchers present a study of impact of electronic confidence factors on hotel transactions in virtual currency (Bitcoin), as well as studying challenges of using virtual currency in hotel transactions. To achieve this goal, a survey questionnaire was designed and distributed to collect data, and number of surveys valid for analysis reached 264, and data were analyzed based on SPSS program, The results of statistical analysis found that there is a significant effect of electronic confidence factors on hotel transactions with Bitcoin, and this means that results came with study model and that necessarily means customer's feeling that facility he deals with provides confidence factors during various transactions.