Abstract

This study explores the impact and perceptions of artificial intelligence (AI) in modern society, focusing on the attitudes of young individuals in Kazan, Russia. The purpose of the research is to investigate the integration of AI into various facets of life and its implications. Employing qualitative and quantitative research methods, the study assembles a diverse focus group and conducts a sociological survey among 2206 Russian youth to gauge digital socialization and competencies. The results reveal that AI, in its current state, serves as a valuable support tool for professional, educational, and creative tasks but is not viewed as a complete replacement for human capabilities. However, concerns arise regarding potential job displacement, creativity's degradation, and data security threats. In conclusion, while AI holds promise for transforming industries and daily life, it remains a tool with limitations. Responsible AI implementation and further research are imperative to address ethical dilemmas and societal challenges. Striking a balance between AI's potential and its consequences is essential to ensure a harmonious coexistence between technology and humanity.

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