Abstract
There is a generally accepted view among academic observers of British politics that no strong relationship exists between the ideological position of a party's candidate and the vote-winning capacity of his or her party. This is said to be a reflection partly of the electorate's lack of knowledge of particular candidates and partly of the strength of party allegiance. Political developments in the 1980s, however, suggest that there is an a priori case for re-examining this accepted view, at least as far as the Labour party is concerned.
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