Abstract

With improving standards of living in China, people can afford travelling for leisure, and gastronomy tourism (also known as food tourism and culinary tourism) has been gaining popularity. Through this tourism, the travelers get to explore different regional foods, cuisines, and understand the local culture. After the COVID-19 outbreak, the tourism industry has taken a hard hit. But we are slowly returning to normalcy, and the demand for international travel will recover. Food, being one of six elements of tourism alongside accommodation, transportation, travel, shopping, and entertainment, cannot be ignored. This chapter aims to study how and whether the Chinese government has issued various policies to support gastronomy tourism and promote the regional food culture in context of tourism for visitors and travelers. Four Chinese cities will be used for discussion due to their featured international popularity and distinctive gastronomy. Finally, recommendations will be given to stakeholders.

Full Text
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