Abstract

Cloud computing is one of the latest trends in information technology enabling the creation, organization and distribution of media content in a networked world. Media assets and media processing are no longer handled on local infrastructure, but can be outsourced and operated remotely and geographically distributed in public, private or hybrid clouds. While cloud‐based applications such as e‐mail communication, storage and streaming services are already established in everyday life, cloud computing is now gaining increasing relevance in the broadcast and media industry despite its specific requirements and challenges.

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