The factors influencing university students’ participation in social welfare activities

Abstract

Social public welfare practice is an important way to realize the goal of practical education in colleges and universities. Through a survey of 439 university students in Beijing, the results in this study showed that university students’ intention to participate in social public welfare practice was influenced by perceived value, behavioral attitude, and perceived behavioral control, and was not affected by subjective norms. Behavioral attitude and perceived behavioral control played a mediating role between perceived value and intention to participate. These findings extend the research perspective to the field of social welfare and have the potential to promote the development of social welfare practice activities for university students.