Abstract

This research aimed to determine the effect of income, travel cost, distance and visitor age on the number of tourist visit to Owabong Waterpark. This research is a survey research to visitors of Owabong Waterpark using accidental sampling method. Qualitative and quantitative data was derived questionnaire based interview technique. This research used multiple linear regression analysis with double log model. The result indicated that income had a positive effect on tourist visits at Owabong Waterpark. Travel cost and distance have insignificant effect on tourist visits at Owabong Waterpark. Age had insignificant effect on tourist visits at Owabong Waterpark. The implication of this research for the management of Owabong Waterpark is to continously improve the existing facilities and infrastructures to maintain the quality of tourist attraction, always innovate various vehicles attracting the visitors, conduct promotions such as discounted ticket to reach all income groups, conduct more vigorous promotions, especially in social media to be better known by the community outside Purbalingga so that Owabong Waterpark is not only visited by local tourists, but also foreign tourists.Keywords: Income, Travel Cost, Distance, Age, Social Media.

Highlights

  • Tourism is a temporary tour process of one or more persons to another place outside their environment (Li et al, 2018)

  • Quantitative data used in this research include income, travel cost to Owabong Waterpark, distance, visitor age, and visiting experience

  • The management is expected to frequently conduct promotions, such as discounted admission ticket to reach all elements of community both high and low income

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Summary

Introduction

Tourism is a temporary tour process of one or more persons to another place outside their environment (Li et al, 2018). (Putri, Indranjoto) temporary change of residence of a person outside his other residence for some reasons and not engaged in a wage-earning. Purbalingga Regency is one of the regencies in Central Java that is very aggressive in developing the tourism as the main sector (Puspita et al, 2016). The tourism sector in Purbalingga has grown by utilizing the natural resources and creating artificial tourist attraction. Bojongsari Water Attraction or better known as Owabong Waterpark is on of the artificial tourist attractions that becomes the mainstay of Purbalingga Regency (Ahmadia, 2017). As it is the most complete water tourism in Purbalingga Regency. The site provides various types of vehicles, such as Olympic swimming pool, waterboom, water bucket fall, lazy river, tsunami free pool, wave pool sagara, game pool, Sesat pool, water party pool, gokart circuit, flying fox, 4D theatre, rafting adventure, Anjungan Dirgantara, fish therapy, hot water pool, and women’s pool

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