The Expected Job Satisfaction Affecting Entrepreneurial Intention as Career Choice in the Cultural and Artistic Industry

Jaeyeob Jeong,Myeonggil Choi

doi:10.3390/su9101689

Abstract

Artists have chosen a career between employment and self-employment. We studied the factors that influence career choices. We examined the effects of work conditions and employability on job satisfaction, and examined the effect of job satisfaction, outcome expectations and self-efficacy on entrepreneurial intentions. In addition, this study examined whether heuristic factors influence entrepreneurial intentions. Our findings suggest that perceived employability positively affected job satisfaction, while expectation gaps in working conditions negatively affected job satisfaction. Secondly, job satisfaction had a negative effect on entrepreneurial intention. In addition, self-efficacy and outcome expectations mediated between job satisfaction and entrepreneurial intention. Finally, overconfidence was positively influenced by job satisfaction and positively affected self-efficacy. This study contributed the study of the entrepreneurial intent to the field of culture and arts. It confirmed the effect of career choice and heuristic factors on entrepreneurial intention.

Highlights

In Korea, policies for start-up support policy have been proposed as an alternative for solving problems of low economic growth and unemployment
This study focuses on the fact that the theory of planned behavior is based on rational judgment and does not consider the possible influence of psychological or heuristic factors [32]
Expected job satisfaction was affected by perceived employability and expectation gaps in working conditions

Summary

Introduction

In Korea, policies for start-up support policy have been proposed as an alternative for solving problems of low economic growth and unemployment. About 40% of artists work as freelancers and self-employed workers [1]. In Australia, 80% of professional artists are self-employed [2]. Based on the Current Population Survey between 2003 and 2015, Woronkowicz and Noonan [3] found that many artists in the United States were freelancers or self-employed, unlike other industries; 37.4% of artists were self-employed while only 13.1% professional workers were self-employed overall. Artists prefer self-employment because they wish to work independently, and lack opportunities in the labor market [3]. Studies that examine artists as entrepreneurs are scarce. Few studies examine entrepreneurship as an alternative to employment, entrepreneurship is considered an alternative solution for the lack of job opportunities

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