Abstract
The purpose of this article is to examine the evolution of education hubs over the last two decades and revisit the question as to whether they are a fad, brand or innovation. Key features of ten different education hub countries, at different stages of development and sustainability, are analyzed leading to the identification of contemporary trends and challenges for student, talent/workforce and knowledge/innovation hubs. Given that education hubs are a seriously understudied phenomenon, critical issues relating to potential impact of geo-political instability, recognition of credentials, quality assurance, recruitment and retention of students for workforce and transition to knowledge economy, collaboration and/or competition between local/foreign actors, research integrity and knowledge security, private ownership/funders of branch campuses, will be of interest to policy makers, academic leaders, and researchers/scholars.
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