Abstract
The ubiquitous of smartphones and access to social media provide a new way of interacting with urban environments. The archived and shared images on social media not only indicate users’ interest but also they embody what users want to remember from a city. To investigate the evaluative image of a city through published images, Melbourne CBD has been selected as a case study. An in-depth survey of 460 geotagged photos from CBD in Flickr, 500px and Instagram (during 2014), provides an opportunity for city planners and urban designers to transform the image of a city to be more likeable, meaningful.
Highlights
Today, the social media phenomena may reframe our understanding and experience of a city by opening up more participatory ways of interacting with them
From posted images in three social media websites (Flickr, Instagram and 500px) with a geotag in Melbourne CBD in the year 2014, slightly less than 500 images were downloaded from the current location web app
It should be mentioned that the use of the term “city image” in this study refers to the CBD of Melbourne, not the whole city
Summary
The social media phenomena may reframe our understanding and experience of a city by opening up more participatory ways of interacting with them. The ubiquitous, affordable smartphones, cameras and the ease of access to free and available social media provide a new way of interacting with urban environments and may affect the perception towards a city. The digital photography provides an opportunity for a proliferation of photos taken from different sites and for selecting, archiving and sharing these imageries with others. Considering the growth of social media usage, it is likely that these new technologies can affect the representation and production of urban design and architecture. There is a need for conducting careful studies on the aptitudes of social media research in the assessment and evaluation of urban sites
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