Abstract
This paper deals with basic product selling strategies in recreation and health tourism investigations. The theoretical principles of formation and selling the product of recreational tourism are disclosed. The health and recreational tourism definition as an object of scientific research is proposed. The worldwide management practice of formation on the product of health and recreational tourism is considered. Health tourism investigates different elements of health treatment system as well as investigates basic concepts of health treatment in tourism. These directions of recreation and health treatment sciences investigations became more urgent nowadays and content the main scientific aim of this article. Health treatment system is a system of social and natural sciences that investigates health reproduction by restoring of their essential powers; investigates conditions, causes, characteristics, mechanisms and drivers of the recovery process at different stages; investigates laws and principles of formation and development of recreation systems as well as their interrelations with other elements of social life and production in resort systems. The purpose of the research is to study theoretic and practical aspects of the product selling strategies in health and recreational tourism as well as proposals for its improvement.
Highlights
Nowadays, the tourism business occupies a considerable part of the world market
Health tourism resources are objects and effects with natural and anthropogenic genesis that are favorable for Health tourism by their specific qualitative and quantitative parameters
Health tourism conditions include a number of environmental components and features that influence on development of Health tourism but not included into material base of Health tourism system
Summary
One of the major factors there is the quality of service and granting of services by the companies in the sphere of tourism during trips. This factor depends on the rightness of forming a product policy. These actions set taken by trade enterprises to meet the needs of buyers and influence their purchasing decisions, — is the trade range management subject
Sign-in/Register to view highlights & summary Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
