Abstract

Although social status is closely related to income distribution, few studies have focused on social comparisons caused by income distribution based on social status. The neural indices of status-related social comparisons were investigated by modifying the classical social comparison task with the incorporation of event-related potentials (ERPs). The study employed a total of 29 subjects (15 females), the status scores of whom were initially obtained through the utilization of classical measurements of objective (7 items) and subjective (2 items) socioeconomic status. Subsequently, the subjects were required to complete a dot-estimation task. To induce status-related and response-related (upward, equal, and downward) social comparisons, subjects were informed that rewards were distributed based on whether their status score or their response was superior to that of a selected competitor. The behavioral results demonstrated that status-related social comparisons were perceived as more unfair than response-related social comparisons. The ERP results indicated that the cue-P3 amplitude was lower under status-related cues than response-related cues. Additionally, the amplitude of feedback-related negativity was larger under status-related equal comparisons than response-related equal comparisons. Furthermore, the P3 amplitude was larger under status-related upward comparisons relative to response-related upward comparisons. The findings indicated that status-related comparisons may contribute to the development of unfair consideration (enhanced FRN) and a reduction in task motivations (lowered cue-P3). Additionally, the status-related upward comparison may serve as a significant factor in the onset of relative deprivation (enhanced P3). It would therefore be beneficial to gain further insight into the neural basis of social comparisons.

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