Abstract

In this paper, we develop a closed-loop supply chain supernetwork model including suppliers, manufacturers, retailers and consumers at demand market, in which the demand for product is seasonal (t), and the sensitivity (w) of demand to price is another key factor which effects consumers’ demand. Moreover, the manufacturers invest the reverse distribution channel for incenting consumers to return more used products. Based on the Evolutionary Variational Inequalities (EVI) theory and Projected Dynamical Systems (PDS), the equilibrium condition of closed-loop supply chain is formulated, and the model is verified reasonably by numerical example.

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