The entrepreneurial firm internationalization process in the Southern African context

Abstract

PurposeThe objectives of this paper are to: examine the specific process that small entrepreneurial firms follow in their internationalization; identify the key influences on the entire process; and identify the process outcomes.Design/methodology/approachFour research questions are proposed to achieve the stated objectives. A cross‐industry, cross‐sectional survey involving a judgment sample of 1,900 small entrepreneurial firms that are engaged in international business was used. A total of 494 (26 per cent) usable responses were obtained. Correlation coefficients, frequency tables, factor analysis and discriminant analysis were used to analyse the data.FindingsThere are four micro‐processes that have a bearing on the shape and pace of the internationalization process. These relate to: accelerators, export barriers, selectors of intra‐stage foreign market development and foreign market outcomes. The paper concludes that, based on the internationalization experience of small entrepreneurial firms within Southern Africa, there is a common: set of influences on the process; preference for exporting; set of intra‐stage alternatives; and set of market outcomes that modify future internationalization. Therefore, there is a common integrated model of entrepreneurial firm internationalization.Research limitations/implicationsWide generalizations cannot be made because of the localized context of the research. Therefore, the usefulness of the research is limited to the Southern African region. Future research could perhaps test the Southern African entrepreneurial firm internationalization model in other environments to facilitate comparisons.Practical implicationsEntrepreneurial firms with international ambitions must emphasize an international orientation in their recruitment and training of key managerial staff, while policy‐makers need to sharpen the focus of their interventions on profiling individuals first, and firms second, while at the same time building mechanisms that sustain small to medium‐sized enterprises (SME) international business growth.Originality/valueThe paper addresses a knowledge gap in respect of the entrepreneurial firm internationalization process in the context of Southern Africa. This knowledge is of value to academics, SMEs and policy‐makers alike. The paper also provides an integrative conceptual framework and practical advice on how SME international business growth can be encouraged, given its importance to economic growth prospects within the Southern African region.