The Endurance of Interpersonal Confrontations as a Prejudice Reduction Strategy.

Abstract

Previous work has found that individuals who have been confronted for discrimination demonstrate a reduction in explicit prejudice and use fewer stereotypes immediately after the confrontation. Although confronting prejudice has been touted as a tool for prejudice reduction, it is not known how these effects translate over time and what processes might account for their endurance. Across two studies, the present research finds that individuals used significantly fewer negative stereotypes 7 days after confrontation (Study 1) and engaged in behavioral inhibition to stereotypical cues on a probe task 1 week after confrontation. Moreover, guilt and prolonged rumination mediated these effects for confronted participants (Studies 1 and 2). Across two studies, the present studies reveal the lasting effects of interpersonal confrontations in prejudice reduction and the process by which these effects endure.