Abstract

 
 
 
 Sawahan Karangpandan Village is one of the villages in Karangpandan, Karanganyar Regency, and it is a strategic village being a tourism village.Society has not entirely aware of the potential. Mostly, they earned their living by culinary business, planting living barn plants, decorative plants, and farming. It is strategic to be developed as a business during the Covid-19 pandemic. The PPM, the ISI Surakarta team, considers the importance of providing skilful education for the Sawahan Karangpandan community through the thematic Community Service Program in ISI Yogyakarta. The method employed is using Rapid Rural Appraisal (RRA) methodand Participatory Rural Appraisal (PRA) method. The result of Community Service shows that Rapid Rural Appraisal (RRA) method and Participatory Rural Appraisal (PRA) method can provide valuable skills to the community.Because the people in Sawahan village support training activities such as IT-based MSME's promotion strategy, decorative plants and living barn plants-based competition, and education for the strategy to exist during the pandemic. The research result of training skills in arranging and promotion can be seen on Instagram with the following address https://instagram.com/kkn21_karangpandan?utm_medium=copy_link 
 Keywords: Empowerment, Promotion, IT, Arrangement, Education.
 
 
 
 
Highlights
In Sawahan Community in Neighborhood 06, Ward. 03, Karangpandan village, Karanganyar Regency, the contours of the land are hilly and located in the high lands in Karanganya Regency
Sawahan community is one of the communities under the administration of Klathak Hamlet, Karangpandan Village, which most of the residents earned their living as farmers while having decorative plants and culinary businesses(Hamlet Head, SekDes, 2021)
Like any other tourism village commonly observed in other places, the people in Hamlet take advantage by opening a culinary business.This business is their source of living
Summary
In Sawahan Community in Neighborhood 06, Ward. 03, Karangpandan village, Karanganyar Regency, the contours of the land are hilly and located in the high lands in Karanganya Regency. The temperature in Sawahan Hamlet during the rainy season can reach 18 ̊C. Sawahan community is one of the communities under the administration of Klathak Hamlet, Karangpandan Village, which most of the residents earned their living as farmers while having decorative plants and culinary businesses(Hamlet Head, SekDes, 2021). Like any other tourism village commonly observed in other places, the people in Hamlet take advantage by opening a culinary business.This business is their source of living. The plants were sold to the people who come to the village or in the market(Hamlet Head, SekDes, 2021, Field Observation). Based on the initial observation conducted by PPM ISI Surakarta, it is identified that the problem faced by the residents is the lack of knowledge about marketing systems both in plants and the culinary business. Lifestyle during the pandemic era has not been well understood by the residents(Aditiya Pratama, Agil (36)(Klathak Sawahan Head Village 2021, Interview on April)
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