The effects of perceptual pretraining on concept identification and preference

Abstract

The effects of perceptual pretraining on preferences and concept identification performance in five- and eight-year-old Ss were investigated. The results indicated that perceptual pretraining facilitated performance on a concept identification task with a non-preferred relevant cue for the five-year-olds, but not for the eight-year-olds. However, perceptual pretraining did not affect preference in either age group and Ss were as consistent in their preference responding before and after perceptual pretraining as was a control group that had not received perceptual pretraining. Preferences were highly consistent in both age groups over a one week period. Perceptual pretraining was interpreted to increase the usability of the less preferred dimensions for the younger Ss, and to leave the affective preference response unaltered in both groups.